Paul Dent has over 20 years’ experience in the advertising industry and has worked both locally and in metropolitan agencies.

Three of his campaigns have reached Finalist status at The International Advertising Festival of New York, and he is the winner of a Global Award for Healthcare Communications.

Raised and educated in Albury, Paul worked as a copywriter on regional and agricultural accounts with local advertising agency, Cahill Media, before moving to Sydney in 1989 to further his career.

He was, at the relatively young age of 26, appointed Associate Creative Director with Sydney agency McMurtry Sherbon Vartan & Partners.

In this position, he was responsible for the creative direction of all advertising and promotional work for the Canon Systems account, with a total spend of more than $5 million per annum.

Paul subsequently went on to become one of Sydney’s best known freelance writers, working on a variety of blue chip brands including BHP, Contiki, Mastercard and many more.